Marketing
Are You Making These Direct Mail Mistakes?
Direct mail is a lot like blackjack. To win a blackjack you need to be aware of the odds at all times and play so that you are maximizing your chances to win while minimizing your risks. The same is true with direct mail. Direct mail is “played” so that you maximize your chances of [...]
The Seven Step Marketing Plan
Now you don’t need to shell out $4000 a day just to get an idea of how Jay Conrad Levinson’s Seven Step Marketing Plan works. This is a must-have for every budding Internet marketer. These are things you have to think over and write down before you go about your business.
Purpose
What is the purpose of [...]
Understanding Psychological Marketing Tactics
Abraham Maslow was a psychologist who developed a hierarchical pyramid to explain and classify universal human needs. If you are a business owner, take a look at Maslow’s pyramid and try to figure out what people really need out of life. How can you use this to your advantage in marketing your product? Find out [...]
The Makings Of A Marketing Plan
Here’s how to get a blank look from most business owners, managers and branding, marketing executives. Ask them, “What’s your marketing plan?”
You’ll likely get an answer like this: “Well, I don’t really have one of those exactly, but I am doing some corporate branding, direct mail, updating my web site and considering search engine optimization.”
Fact [...]
