Author Archive
3 Steps To Creating A Marketing Plan For Your Business
Every start-up venture needs a business plan, yet many entrepreneurs do not realize a marketing plan is equally vital. Unlike a business plan, the marketing plan focuses on the customers. A marketing plan includes numbers, facts and objectives, but it is not primarily numerical; it is strategic. It is your plan of action - what [...]
The Marketing Research Challenge
Many firms, driven by a need to better communicate with their customers and other stakeholders, recognize that marketing “is not a specialized activity at all. It encompasses the entire business and is necessary for a healthy business. It is the whole business seen from the customer’s point of view.” Every aspect of the marketing mix [...]
Internet Marketing Strategy - Use Fractal Thinking
Chaos. The word seems to be chocking full of a description of what the world is. The Internet is a classic example of a seemingly chaotic object that we all try to wade into to keep up with the demands of the technological age we are in.
As an Internet marketer, you are expected to go [...]
Internet Marketing’s Three Secrets to Successful Selling
You don’t really need to go through complicated processes just to sell successfully. Neither would you need to earn a degree in some prestigious university or go through some nerve-wracking thinking just to grasp the idea.
Further simplified, selling successfully is comprised of three basic steps. And you will actually realize that you won’t even need [...]
Effective Strategies to Make Your Internet Marketing Business Grow
If you really want to succeed in your business, you must always be filled with growth, among many other things. Growing in your business is something that you must consciously labour on consistently, and there are three major ways to make your internet marketing business flourish.
Once you get a good grasp of how to do [...]
